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On top down under - part 1 of 1 2 3

by Gordon Jovic Published 01/08/2009

There's no hiding place in 2009.

In days of yore if you made mistakes as a wedding photographer only the bride and groom's families and close friends were ever likely to know about it.

In the main you could get away with forgetting to photograph the in-laws - and since the advent of the digital revolution, if the bride blinked, Photoshop would always forgive you back in the digital darkroom.

But now photographers are only too aware that a kaleidoscope of commentary on their work (both flattering and visceral) will inevitably be scattered like confetti across cyberspace on blogs and social networking sites like Facebook, MySpace and Twitter.

Now everyone's watching.

But world-class photographers like Australia-based Gordon Jovic are taking these new communication channels in their stride - and it's not hard to see why.

Here are a couple of online 'third party' comments on this multi-award-winning wedding photographer's work:

"Just stumbled upon your site and your beautiful pictures made me cry. I am truly, madly, deeply in love with your work."

And from a professional photographer: "You have amazing talent and people like you inspire me to do better. People tell me I am a notch above everyone else but you are about five notches up on me."

Gordon Jovic, an SWPP international member, who for two consecutive years has been in the Australian 'Top Ten Wedding Photographers of the Year' list, has no problem with pushing boundaries and challenging the way things have always been done in the past.

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1st Published 01/08/2009
last update 09/12/2022 14:57:13

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